19.2.10

Swiss Army Knife


Just having come back from a short stay in Switzerland, we once again admired the design and simplicity of the good old Swiss Army knife. Now in it's 125th year of making, it has lost nothing of its initial idea and usefulness. We feel it shows well, how a good idea, a quality execution and a strong brand can last for more then a life time. Here a nice audio slide show how they still get produced up to this day.